Unfortunately the title of this blog is misleading.  But it did get your attention.  Better than a title like “Celebrities Sacrifice Digital Self Promotion For World AIDS Day”  There are some celebrities we would like to see or hear more of not less.

Today(12/1/10) is not only the first day of Hanukkah but it’s also World AIDS Day.  Some of America’s biggest celebrities are staging their own “Digital Death” to raise money for the organization Keep A Child Alive.  People like Lady Gaga, Justin Timberlake, Kim Kardashian, Ryan “Fuckin’” Seacrest, and many others will deprive the loving on-line public of their presence until 1 million dollars is raised.  I don’t think I could last a day without getting an update on what make- up photo shoot Kim Kardashian is dieting for today. 

While I’m glad these Icons of celebrity culture are trying to bring attention to World AIDS Day, I think by intentionally not utilizing a media tool that is made to quickly disseminate information is a misguided move.  Don’t get me wrong, I hope they raise the 1 million dollars.  According to a UNAIDS report over 60 million are infected and approximately 25 million have died.  Over three quarters of these deaths have occurred in Africa.  That’s where Keep A Child Alive is directing it’s aid.  The Centers For Disease control has classified it as a Pandemic.  So keeping silent on social media networks that have billions of followers does not make sense to me.

Maybe Lady Gaga could offer a private show for donors in a small night club.  The organizer of this event, Alicia Keyes, streamed a concert on YouTube to raise money last year.  Ryan “Fuckin’” Seacrest just signed a $60 million deal with Clear Channel which he can add to the $30 million he’s already making from American Idol.  Maybe he can just toss a quick million to Keep A Child Alive so we won’t be deprived of Usher’s latest tweets any longer?

May I suggest Kim Kardashian use her most valuable asset, her incredibly hot body, to help out.  Purely for selfish reasons, I’m thinking a POV blow job video for an outrageous donation.  I’d take out a second mortgage to buy one.  My wife might not like it but it’s for a good cause.  A more feasible plan would be for her to retract her vow of never posing nude and do some kind of spread to raise a little cash.  I’ll buy 4. 

When the AIDS virus starting attracting attention in the early eighties the U.S. government refused to recognize it as a problem.  Mostly because of the stigma of it being only a gay disease.  But now we know that’s false.  Now we know heterosexuals can get it.  Some have been infected by blood transfusion.  It was the silence of world leaders and doctors that stalled a more immediate response a couple of decades ago.  Now that everyone, not just celebrities, have some kind of access to reaching dozens, hundreds, or in Lady Gaga’s case, millions, we should be more vocal not less.